Regardless of whether your company is seasoned in Ukrainian business, or you are only contemplating to enter these markets, one of the obviously decisive factors for the success of your endeavors is thorough knowledge of the local and foreign competition. You must be aware of the key success stories, methodologies and practices, as well as know the dangers, pitfalls and reasoning of previous failures.
Our competitive analysis will provide you with comprehensive knowledge about your market environment. Some of the main issues we address are the following:
What marketing, sales and distribution practices are employed by competition?
What is the pricing policy in a given segment or sector?
What management style have the competitors adopted, in order to succeed?
What is the organizational structure of key competitors?
Who are the suppliers of the competition (if applicable)?
What is the logistics?
How is the retail network structured (if applicable)?
Who are the main partners/dealers/distributors?
Our experience with over 100 clients allows us to be extremely flexible in the methodologies we use, and the reports we prepare.
If you are interested in a deeper assessment of specific entities (competitors or actual/potential partners), we recommend you to take advantage of our due diligence services.
