Action Data Group [ Company news ]

So here you have it - another year is now behind us. We dear to assume, that it was a year of quantifiable success. And please do not despair, if some things are still in the "to do" category - that's why we have New Years anyway.

Our field interviewers and proprietary sources indicate that the next year will be THE year to clear all backlogs fast. We have a year of audacious projects and creative solutions ahead of us; a year of increased both volumes and profits. In nuce - that our reason of writing you today: all of us here at ADG wish you - our partners, lots of success, planned joy and unexpected happiness. Our businesses are closely linked, and we trust that our success will pollinate yours, and vice-versa.

Let this coming New Year become a year to remember only in positive context. And rest assured that at midnight on Dec. 31 we all will raise our glasses "To our mutual success".

A Merry Christmas and a Happy New Year!

Sincerely yours,
Action Data Group.

Any dynamically developing company sooner or later has to intensify its presence in the information space of a region or country. To do this, companies create PR-departments or hire pr-managers.

But many companies take a less expensive, but equally effective way: they outsource. As a result the work is carried by experts who are engaged in these activities professionally, and the customer can rest assured of the professionalism of the suppliers.

Such a collaboration was started between Action Data Group and its long-term client – ALBO Group of Companies. Effective February 2009.

«Although our costs will increase to some extent, but we are now spared from having to take hire a professional PR-manager, - shares his thoughts Alexei Bolotov, director general of GK «ALBO». - The Plans of our company are to reach beyond Donetks region and go national, and this requires that in other regions, our name is familiar to potential customers. This cooperation will enable us to achieve this objective».

It goes without saying that Action Data Group, having over 14 years of on-the-ground experience in information and marketing communications, will be able to fully meet ALBO’s expectations.

«For us, it is business as usual, - says Serghei Dascalu, President of Action Data Group. - Our work is closely related to the work in the information field. For this project, we will simply need stronger focus on information issues into the business interests of our customer».

Reference:

«ALBO» Group of Companies was founded in August 2001 and has over 7 years successfully engaged in distribution of alcoholic beverages and food products in the Northern region of Donetsk region. With offices in Kramatorks, Donetsk, Gorlovka, and Krasnoarmeysk, the company plans to expand the geographic boundaries of their business and to act within and outside the Donetsk region. The company cooperates with well known companies and brands as: «Zlatogor», «Market-Group», «Vinfort», «Atlantis», «Foodservis», «Ukrainian raw materials», «Zeus», «Snack-Export», «Ridna Marka»,«Prime-product»,«Agrospetsproekt»,«Vertical Plus»,«Piryatinsky Cheese plant»and others. Additional information about the company - http://albogroup.com/

Action Data Group LLC is a marketing consultancy, operating in Ukraine and the CIS since 1995. ADG specializes in market research and consulting projects, competitive studies, feasibility studies, due diligence and company evaluations, access channel assessment, organizational consulting and bpr, as well as HR services.

Additional information about the company – http://www.actiondatagroup.com

Dear colleagues, partners, friends!

Today, with the New Year about to come, we would like to congratulate you and your team on having enough energy, optimism, and humour to keep working despite every obstacle.

May this strange “crisis” word stay out of your vocabulary, and may progress, success, and strengthening be your company the whole next year!

Wishing you a New Year night filled with memories of happy moments featured by the old year.

The year is about to end, but life is bound to go on!

A Merry Christmas and a Happy New Year!

Sincerely yours,
Action Data Group

Action Data Group LLC presents new ADG-online project.

The objective of the project is to answer our visitors’ current questions that are related to our professional activity and that of our partners, clients and site visitors.

If you are in need for urgent professional advice, we are ready to help you out.

To our regret, this project frame makes us unable to respond to enquiries that would take additional time and resources but for that we are always open to communication through other means.

The web-address of our project is:
http://www.actiondatagroup.com/en/adg_online/.

On this page you may register yourself, ask your questions or answer other visitors’ questions if you can say smth.

We are waiting for your questions, and see you at ADG-online.

Nowadays, it’s quite a task to maintain leading roles in the food markets, especially in the sour-milk products segment. One needs to be constantly aware of the international standards Scylla, and the local tastes Kharibda.

The former task is easier - just keep up the good work of the QC dept., and ensure sufficient raw materials. Whereas to accurately understand and satisfy the latter, companies need to be permanently focused on the changing competitive challenges and messages that a consumer is bombarded with. Adding insult to injury are daily news (often - hidden anti-PR articles) about various dangers that a consumer is facing on the milk products market.

Ultimately, though, the consumer will stick to the product that tastes best for him. And the key to a winning taste is the near perfect understanding of consumer tastes, preferences, and gastronomical nuances.

For this exact reason, ZAO MOLVEST (Voronezh, Russia), through its Ukrainian representative office in Krivyi Rig, is constantly carrying out U&A studies, as well as samplings, tastings, and other consumer research. In November 2007, Molvest has partnered with Action Data Group to carry out its annual study in the cities of Dnipropetrovsk and Krivyi Rig. The formal study title is "Consumer testing of kefir and sour cream"

Konstantin Belov, analyst of the marketing dept., Molvest: "Product testing is highly important for our company. Comparing our products with the competition, we obtain a multifaceted consumer reaction. Which, after thorough analysis, we draw upon to modify or augment or recipes. The results of this study in Krivyi Rig and Dnepropetrovsk have served just that goal".

Brief info: The milk holding "Molvest" is a leading player in the local food industry. It unites a number of manufacturing enterprises in the European part of Russia. The key milk plant is "Voronezhsky". Main brand of Molvest is Vkusnoteevo, which in a short period reached national recognition status.

Our analytical department has made available the March editon of our regular ADG Regional Updates^SM.

You can find it at our site in Ukrainian and Russian.

The year 2007 is over, and Action Data Group LLC would like to thank all its customers and partners for the fruitful cooperation.

The last year was productive, and we hope next one will be not worse.

Last year we started to offer a new service - remote focus groups for Customers who cannot be present at ADG’s focus group facility in person for whatever reasons.

In addition to our own news, you can subscribe to RSS-news or short sectoral reviews across a wide range of Ukrainian industry and business sectors.

In the year 2007, Action Data Group completed over 70 research and 15 consultancy projects, and some most interesting of these projects are highlighted below.

The Ukrainian market of special fats. A competitive environment and needs.
Consumer preferences of vegetable oils. Repositioning an existing brand (focus-group).
Revealing of preferences to washing machines of premium-class.
Market of air conditioners (focus groups, home visits, depth interviews).
Consumer testing of kefir and sour cream (hall-test)
Consumer preferences of snacks
Mystery Shopping at audio-video stores
Assessment of sales volume of certain categories of household goods in DYI markets
The attitude to means for washing and their application (qualitative research – focus group)
Consumer preferences for brake fluid and a cooling liquid.
Analysis of the Ukrainian market of PVC, polyethylene and polypropylene sanitary engineering production.
Market for means of protection of respiratory ways and faces; key players and market size.
Revealing of preferences at schoolboys to studying English and motivation of a choice of educational institutions
Research of market of the ware-house real estate of Kharkiv and 30-km area
Research of market of the commercial real estate of Dnipropetrovsk
Research of market of the market of wooden house-building
Analysis of the Ukrainian market of walls and ceiling overlapping from aerated concrete
Monitoring of cost and the prices for engine oils in Ukraine (recurring project)
Analysis of the market for dental-technical materials and their preference

Except for new customers we had new information partners. We’d like to thank these web-resources:

In the coming year Action Data Group LLC guarantees further fulfilment of its obligations towards our customers, despite of everything.

Stay with us – we never let you down!

Dear Partners, Colleagues, and Friends!

Sic transit another year. Although the results are still to be evaluated, let us stop for a moment and recall our success stories, of which there were plenty.

Remember the successful projects, closed contracts, and new happy clients. Bring back that happy feeling – the feeling of victory and success.

And with this mindset let’s move on to the new year, trusting that it will bring even more of the good stuff – from our business, our communications, and our victories – all of which are fully in our hands.

A Merry Christmas and a Happy New Year!

Sincerely yours, Action Data Group.

Action Data Group informs our partners and clients about breaking-off relations with the web-portal «Ukrbiznes» (http://www.ukrbiznes.com) and stopping of the placing of our publicity information and other materials on this media.

Although the materials placed from our name on this resource are actual yet, an update can be asked on web pages of other internet-media and on our web site.

As of today, we introduce a new service at our website: subscription to our news and press-releases.

In addition to our own news, you can subscribe to short sectoral reviews across a wide range of Ukrainian industry and business sectors.

To subscribe to our news please register here.

Remote focus group is a traditional qualitative research, which is broadcasted for the Customer into global Network. A live broadcast expands traditional ways of recording of the research - recording on video and (or) on a hard disk of a computer with the subsequent processing and passing to the Customer.

How confidentiality is maintained? How to order? Whom is this service intended for? Aswers for these and other questions find at «Remote focus groups»